May 10, 2017
Green Cave Chatty People
As explored by our own Marc Cave in a Daily Telegraph article about Unilever's relaunch of Lynx, here's a handy list of things not to confuse your brand's sense of social purpose with:
1/ Political Correctness
2/ Millennial male sensitivity
3/ A bottle of shower g...
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Good at films. Not so good at maths.
October 12, 2017
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September 16, 2017
You've made a Social Impact. How about a Creative Impact?
July 14, 2017
Social Purpose. Not to be confused with Political Correctness
How are your employees reacting to Brexit?
March 29, 2017
Good to win a film award. Better to make an impact.
2017 Charity Film Award Winner!
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